{"id":2085,"date":"2025-09-02T07:46:00","date_gmt":"2025-09-02T07:46:00","guid":{"rendered":"https:\/\/urbanbrochure.com\/tokyo\/?p=2085"},"modified":"2025-09-02T07:46:01","modified_gmt":"2025-09-02T07:46:01","slug":"starbucks-opens-first-reserve-cafe-in-japan-at-shinjuku-marui-main-building","status":"publish","type":"post","link":"https:\/\/urbanbrochure.com\/tokyo\/starbucks-opens-first-reserve-cafe-in-japan-at-shinjuku-marui-main-building\/","title":{"rendered":"Starbucks Opens First \u201cReserve Caf\u00e9\u201d in Japan at Shinjuku Marui Main Building"},"content":{"rendered":"\n<p>Starbucks opened the first Starbucks Reserve Caf\u00e9 in Japan on September 1, 2025, on the 2nd floor of Shinjuku Marui Main Building. The new format blends crafted espresso drinks with fresh Italian bakery items from Princi, with a focus on the Milanese way of enjoying coffee and pastries.<\/p>\n\n\n\n<p>This caf\u00e9 is set up as a simple, fast caf\u00e9-bakery. The star item is Cornetti (Italy\u2019s style of croissant). Flavours include Tiramisu, Hazelnut Cream, and savoury options like Ham &amp; Cheese. Starbucks highlights pairing Cornetti with espresso drinks and even dipping the pastry in coffee. Typical prices listed: Cornetti from \u00a5380, Cornetti Tiramisu \u00a5790.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2-1024x683.jpg\" alt=\"\" class=\"wp-image-2087\" srcset=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2-1024x683.jpg 1024w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2-300x200.jpg 300w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2-768x512.jpg 768w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2-1536x1024.jpg 1536w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-2.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Drinks span four coffee categories and include store-only items such as the Classic Double Tall Latte and the Starbucks Reserve Espresso Affogato Frappuccino (around \u00a5750\u2013\u00a5880 as examples). A Coffee Discovery Counter lets guests customise with ingredients not seen at standard stores, like cacao nibs, brown sugar, and mint powder.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3-1024x683.jpg\" alt=\"\" class=\"wp-image-2088\" srcset=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3-1024x683.jpg 1024w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3-300x200.jpg 300w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3-768x512.jpg 768w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3-1536x1024.jpg 1536w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2025\/09\/Reserve-Cafe-3.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>From the equipment side, Starbucks Japan says the store uses the Clover Vertica\u2122 brewing system for fresh-ground, made-to-order cups and offers four or more Reserve coffees daily. The brand\u2019s concept message calls this a meeting point of Italy\u2019s bar culture and Japan\u2019s kissaten spirit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starbucks opened the first Starbucks Reserve Caf\u00e9 in Japan on September 1, 2025, on the 2nd floor of Shinjuku Marui Main Building. The new format blends crafted espresso drinks with fresh Italian bakery items from Princi, with a focus on the Milanese way of enjoying coffee and pastries. This caf\u00e9 is set up as a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2086,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[104,89,47],"class_list":["post-2085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gourmet","tag-bakery","tag-coffee","tag-starbucks"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/2085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/comments?post=2085"}],"version-history":[{"count":1,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/2085\/revisions"}],"predecessor-version":[{"id":2089,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/2085\/revisions\/2089"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/media\/2086"}],"wp:attachment":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/media?parent=2085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/categories?post=2085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/tags?post=2085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}