{"id":1162,"date":"2024-09-10T08:24:19","date_gmt":"2024-09-10T08:24:19","guid":{"rendered":"https:\/\/urbanbrochure.com\/tokyo\/?p=1162"},"modified":"2024-09-10T08:24:20","modified_gmt":"2024-09-10T08:24:20","slug":"verdy-appointed-as-creative-partner-for-human-made","status":"publish","type":"post","link":"https:\/\/urbanbrochure.com\/tokyo\/verdy-appointed-as-creative-partner-for-human-made\/","title":{"rendered":"VERDY Appointed as Creative Partner for HUMAN MADE"},"content":{"rendered":"\n<p>In a significant development for Tokyo\u2019s vibrant streetwear scene, renowned graphic artist VERDY has been named the Creative Partner for the lifestyle brand HUMAN MADE Inc.. This exciting partnership promises to bring a fresh wave of creativity and innovation to a brand that has already made its mark internationally. Known for his groundbreaking projects like Girls Don\u2019t Cry and Wasted Youth, VERDY\u2019s appointment is a reflection of his rising influence not just in Japan but across the global fashion industry.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-1024x1024.jpg\" alt=\"\" class=\"wp-image-1164\" srcset=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-1024x1024.jpg 1024w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-300x300.jpg 300w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-150x150.jpg 150w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-768x768.jpg 768w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-1536x1536.jpg 1536w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-1-2048x2048.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A Natural Evolution of Collaboration<\/h2>\n\n\n\n<p>VERDY\u2019s collaboration with NIGO, the creative mastermind behind HUMAN MADE, goes back several years. Their partnership initially blossomed when VERDY was tasked with designing graphic t-shirts for NIGO\u2019s album, <em>I KNOW NIGO<\/em>, co-produced by Pharrell Williams. Since then, the duo has built a strong working relationship, with VERDY contributing to various HUMAN MADE, KENZO, and JINS projects. This creative synergy has now evolved into a formal partnership aimed at further expanding the brand\u2019s global reach.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Elevating HUMAN MADE\u2019s Brand Mission<\/h2>\n\n\n\n<p>As Creative Partner, VERDY will play a crucial role in advancing HUMAN MADE\u2019s mission: &#8220;Born from creative inspiration, made with heart and humanity.&#8221; His artistic sensibilities, rooted deeply in Tokyo\u2019s street culture, will guide the brand\u2019s future projects. VERDY\u2019s unique approach to blending contemporary design with nostalgic elements aligns seamlessly with HUMAN MADE\u2019s philosophy, \u201cThe Future is in the Past.\u201d His vision will undoubtedly help HUMAN MADE continue to push boundaries while honouring the rich traditions that inspire its creations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">VERDY&#8217;s Insights and Excitement<\/h2>\n\n\n\n<p>In his statement, VERDY shared his admiration for NIGO, whom he has looked up to since childhood. Working closely with NIGO has offered VERDY invaluable insights into the meticulous details that make HUMAN MADE products so special, from the texture of the fabrics to the precision of the stitching. \u201cHUMAN MADE\u2019s potential is limitless, and I\u2019m thrilled to be part of this journey to showcase what we can create together,\u201d said VERDY.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"http:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-1024x1024.jpg\" alt=\"\" class=\"wp-image-1163\" srcset=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-1024x1024.jpg 1024w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-300x300.jpg 300w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-150x150.jpg 150w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-768x768.jpg 768w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2-1536x1536.jpg 1536w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-2.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">NIGO\u2019s Endorsement of VERDY<\/h2>\n\n\n\n<p>NIGO, in turn, has expressed his excitement about the partnership, highlighting VERDY\u2019s rising status as a global icon in the streetwear world. \u201cVERDY is now one of Tokyo\u2019s most influential creators, and his energy reminds me of my younger self. I am confident that his talent will elevate HUMAN MADE to new heights,\u201d NIGO remarked.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-1024x1024.jpeg\" alt=\"\" class=\"wp-image-1165\" srcset=\"https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-1024x1024.jpeg 1024w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-300x300.jpeg 300w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-150x150.jpeg 150w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-768x768.jpeg 768w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3-1536x1536.jpeg 1536w, https:\/\/urbanbrochure.com\/tokyo\/wp-content\/uploads\/sites\/3\/2024\/09\/VERDY-HUMAN-MADE-3.jpeg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>In a significant development for Tokyo\u2019s vibrant streetwear scene, renowned graphic artist VERDY has been named the Creative Partner for the lifestyle brand HUMAN MADE Inc.. This exciting partnership promises to bring a fresh wave of creativity and innovation to a brand that has already made its mark internationally. Known for his groundbreaking projects like [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1163,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[83,69,82],"class_list":["post-1162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-human-made","tag-nigo","tag-verdy"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/1162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/comments?post=1162"}],"version-history":[{"count":1,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/1162\/revisions"}],"predecessor-version":[{"id":1166,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/posts\/1162\/revisions\/1166"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/media\/1163"}],"wp:attachment":[{"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/media?parent=1162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/categories?post=1162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/urbanbrochure.com\/tokyo\/wp-json\/wp\/v2\/tags?post=1162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}